Eeyore's shadow.

Opportunity gaps

Published in: Internet News Search: dentist June 3rd, 2005

Opportunity gaps

Bob Serling recently wrote an article about opportunity gaps and how to capitalize on them. He quoted this example from a dentist who was barely paying the bills:

"So he looked outside his industry and noticed that more and more businesses were staying open later at night to gain business from people who were busy working all day. Supermarkets stayed open later, as did many malls, convenience stores, record stores, restaurants, and so on.

Following the lead of all these other businesses, he decided to become "The Night Time Dentist", with office hours from 4:00 pm to midnight, five nights per week. He sent fliers to businesses in his area with employees who work the day shift, as well as to the homes in his surrounding area.

Within weeks, his once thin appointment book was filled to capacity. And it's continued that way for many years."

You can read the article here.

The cowboy and the dentist

Published in: Internet News Search: dentist November 12th, 2007

The cowboy and the dentist

Baltimore Sun - When you were under anesthesia in the dentist's chair, don't worry: Dr. Ron Israel wasn't cavorting with a cowboy in tighty-whities. The good dentist only recently went into that line of work. In the 1980s, after practicing for 24 years in Pikesville ...

The Olympian's high school athletes of the week

Published in: Internet News Search: dentist December 6th, 2007

The Olympian's high school athletes of the week

Olympian - I wanted to be a dentist, because that's what my aunt was." What song pumps you up? "At all our home games, the first song we play is 'Bring Them Out' by T.I." Favorite subject? "Spanish" What do you want for Christmas? "I want to win more ...